Own Your Beauty Power

Sephora

For too long, we’ve been told we need to cover up or conceal things about ourselves that are deemed imperfect. Our freckles. Our braces. Our scars. That pimple that appeared on our chin after breakfast this morning.

So, we decided to call bullsh*t on beauty standards.

Own Your Beauty Power is all about encouraging people to embrace and amplify their natural beauty. We wanted our models to show the world who they really are, while still enjoying beauty as an expression of personality and as a way to take care of themselves.

Our gorgeous talent proved that there really is nothing more beautiful than someone celebrating the skin they’re in.

We decided to
call bullsh*t on
beauty standards.

Behind the Scenes

Behind the Scenes

Behind the Scenes

Behind the Scenes

Behind the Scenes

Behind the Scenes

Behind the Scenes

Behind the Scenes

Behind the Scenes

Behind the Scenes

Behind the Scenes

Behind the Scenes